Afford to be Spontaneous
When you’re young and broke, it feels like you have to limit your life based on your bank account. But if there’s one thing Spirit Airlines knows about living, it’s that cheap flights are just another great opportunity to travel on a whim.
Introducing the Random Flight Generator and Standby Suite: fly wherever, whenever without breaking the bank.
To kick off the campaign, we’re launching the Spirit Random Flight Generator.
Visit Spirit’s website to get a list of travel destinations curated just for you with only a few, short questions.
To spread the news about the new tools making it affordable to fly, we’ll target people while they are commuting.
To make flying even more spontaneous, we’re introducing Spirit Standby Suite before airport check-in and security.
With last minute flights at incredibly low prices, all you have to do is bring yourself and a bag to fly wherever.
Art Director: Connor Slack
Co-copywriter: Catrina Weiss